Original record album art did not exist before Steinweiss stumbled into the field. Steinweiss’s marquee design put across a recording of Rodgers and Hart show tunes and revolutionized the industry. However, he is most recognized for inventing the modern album cover and much of his work lies in the poster-like images that he created while he was an art director at Columbia records. Explore releases from Alex Steinweiss at Discogs. Most albums were unadorned, and on those occasions when art was used, it was not original. In 1938, Alex Steinweiss designed the first illustrated 78 rpm record album cover and in 1953 he invented the first paperboard 33 1/3 LP container, the standard for music packaging for over thirty years. “Alex Steinweiss is credited with singlehandedly creating the format, design and graphic ‘language’ of the album cover.” About the Author Kevin Reagan is a triple Grammy Award–winning art director, also honored by AIGA, Print, and Communication Arts. Thank you for your multi-part post about Alex Steinweiss.
During his storied stint as Columbia Records' art director, Alex Steinweiss transformed the packaging and presentation of recorded music, pioneering the LP cover and developing a graphic language that designers still employ to this day. In 1939 he was the first art director for Columbia Records, where he introduced a wide application of the concept of album covers and cover art. See more ideas about Album covers, Album, Cover. Illustrated Psychedelia: Klaus Voormann & The Beatles' Revolver. How Gerald Scarfe and Pink Floyd Built 'The Wall' Gerald Scarfe's artwork for The Wall (1979) by Pink Floyd, Harvest Records. Music United States Album Cover 1930s. Music Germany Album Cover 1960s.
Born March 24, 1917, in Brooklyn, Steinweiss attended Abraham Lincoln High School alongside future design innovators Gene Federico, Seymour Chwast, and … "They were so drab, so unattractive," said Steinweiss, "I convinced the executives to let me design a few." Steinweiss' album covers, usually hanging by a thread to a tattered album of 78 RPM records, were always a thrill to find. An album cover created by Alex Steinweiss Credit: Alex Steinweiss The record cover was a blank slate in 1939, when Steinweiss was hired to design advertisements for Columbia Records. Album and CD artwork has run the design gamut ever since. Cover for Leopold Stokowski’s Uirapuru. World War II interupted Columbia’s steady release of records, and Steinweiss took a civilian job with the Navy. Alex Steinweiss Some of his clients have included the U.S. Navy, PRINT, Fortune and Columbia Records. Alex Steinweiss, an art director and graphic designer who brought custom artwork to record album covers and invented the first packaging for … From 2D and 3D designs to punk, funk, junk, psychedelia and all things avant-garde. Apr 15, 2013 - Explore rockartpictures's board "Alex Steinweiss Album Covers", followed by 395 people on Pinterest. As a teenager in the late 1970s, I spent a lot of time haunting the thrift stores of the San Francisco Bay Area searching for old records. Alex Steinweiss and the World's First Record Cover. Shop for Vinyl, CDs and more from Alex Steinweiss at the Discogs Marketplace. Alex Steinweiss did away with all that when he created his first album cover back in 1938. After the war, Steinweiss was put on retainer as a consultant to the President of Columbia Records, Ted Wallerstein. In 1938, Alex Steinweiss was the first art director for Columbia Records, where he introduced a wider application of album covers and cover art.
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